Opinion-Editorial

Buckle up! Bringing life, love, and passion to new job

Motivational speaker and author Mel Robbins once said: “Your energy introduces you before you speak.” 

When you meet me, you’ll understand. 

Maybe you already know me and are nodding your head with a giggle. That’s me. I am energy and my energy speaks for me.

Before we get too far into it — in my Jay-Z voice, “Allow me to reintroduce myself” as the new sales and marketing director for The Chronicle. 

The name’s Rachael Landi. I’m full of life, love, and a passion for creativity in my life — especially when it comes to sales and marketing.

Jumping right in, I’ll be building and inspiring our sales and marketing department as well as our amazing team with my bubbly and infectious energy. If you haven’t already, I’m sure you will soon see me out and about focusing on community engagement, brand awareness, ad sales and consultation, and overall revenue increase for The Chronicle. 

Coming from a very colorful sales and marketing background in a plethora of fields and experience, I am eager to hit the ground running in my new leadership role.

Hailing from the East Coast, I grew up in the cute Victorian town of Lewisburg, Pa. —  home of the Dragons, Bucknell University Bisons, and memorable lamp posts that are so cool, some even have tattoos of them! 

I moved  to Philadelphia while in high school, filled with newfound independence. Going from a small town high school to big city high school was quite the culture shock, but it is there I found strength, street knowledge, independence, and my hustler mentality. 

In my early 20s, I landed in Florida and immersed myself in the world of sales, marketing, and promotions. I also had the fun and exciting opportunity to experience Bike Week and Biketoberfest over the years in Daytona Beach as a bartender and merchandise vendor, making the trip to the 75th anniversary Sturgis, SD Bike Week! It was such a cool experience! 

I then landed in Oregon, working as an insurance agent/producer, then as an event coordinator and sales manager for a bowling alley and entertainment center, and more recently, as a loan officer at Mann Mortgage Eugene/Springfield and Salem branches. It was there I learned to love networking and building relationships. 

Outside of working for The Chronicle, you can find me involved in a variety of networking groups and serving as the Eugene Area Chamber of Commerce Greeters board secretary. I attend women-led networking groups, such as: Wine, Women & Wealth and Boss Babes of Lane County. I also host my own monthly networking event: Roast, Toast & Boast, where we spotlight local non-profits, and educate, empower, and engage on a free platform, all the while enjoying coffee, tea and avocado toast.

Good vibes are always encouraged.

Just a couple of weeks ago, I had the honor of sitting on the judges panel for the Ms. Wheelchair Oregon 2023 Competition and Crowning Ceremony for the Ms. Wheelchair Oregon Advocacy and Empowerment Program. Melinda Preciado, last year’s reigning champ, is now Ms. Wheelchair Oregon USA! 

I hope in this role I can continue to be a strong advocate for women in leadership, while supporting The Chronicle’s vision to deliver hyper-local news and information to our communities. 

The more support The Chronicle receives, the better we can serve you. So, now can I “ad” YOU to our hyper-local coverage? 

Facebook

Instagram